/ Brand Identity / Apparel / Marketing Materials

Pineland University

CLIENT

Pineland University

TOOLS

/ Illustrator / Photoshop

SERVICES

/ Brand Identity / Apparel / Marketing Materials

Pineland isn't a place you find on a map. It's the fictional country Green Berets operate in during their final qualification training at Fort Bragg. A crucible designed to break the unprepared. Nick Lavery, the first Green Beret to return to combat as an above-the-knee amputee, wanted to build a brand around that standard, so I designed the identity to match it.

  • FROM IDEA TO LAUNCH

  • FROM IDEA TO LAUNCH

  • FROM IDEA TO LAUNCH